Community Content & Engagement Manager

Application Form

Thanks for your interest in working with our team. The questions below will help us understand if you’re a right fit for the team and role.

Please answer the questions in the most truthful manner you can, and cite as many personal experiences as possible.

We prefer raw, real responses over overly cleaned up professional responses done with AI. We value every person’s unique character and personality, so let that shine in your responses.

Looking forward to reading your application!

Amare Group Inc

NOTE: As part of the application process you will be asked to upload your resume through a Google Drive link and also upload a video introduction of yourself via Loom or by uploading to Google Drive. Read the application form below and prepare both so you don't have to go back and forth.

About Amare Group

Amare Group exists to build consumer brands Filipinos can trust—brands that perform consistently, earn credibility over time, and improve everyday life.

About Zenith

Zenith is a brand under the Amare Group portfolio that creates premium, high-performance self-care solutions for busy, mature Filipino men. Our goal is to become the #1 DTC premium men’s self-care brand in the Philippines.

Role Overview

This role owns Zenith’s community content + proof pipeline.

You’ll turn real member experiences into high-trust content we can reuse across the community, ads, landing pages, and email—while also creating posts that keep the community active, engaging, and alive.

What You’ll Do (Core Focus)

A major part of this job is interviewing existing customers (via chat, voice, or video) to capture strong proof assets, including:

Testimonials & reviews (clear, specific, believable)
Before/after stories (timeline + results + context)
“What changed for them” narratives (confidence, routine, compliments, consistency)
Objection-handling proof (e.g., “I didn’t think it would work because… until…”)

On-Camera Expectations

This is a camera-facing role. You will:

Record short selfie-style videos regularly (simple, natural delivery)
Occasionally conduct voice/video interviews with customers
Guide customers in recording usable UGC (clear instructions, calm direction)

The Communication Style We’re Looking For

To succeed, you should have:

Cool, calm, steady speaking voice — clear, pleasant, easy to follow
Warm, welcoming energy — makes customers comfortable sharing honestly
Camera confidence — you can speak naturally without sounding stiff or overly scripted
Polished, camera-ready presence — professional, presentable, and consistent on video

What Success Looks Like (Key Outcomes)

You will be responsible for consistently delivering:

A steady pipeline of proof: written testimonials, before/afters, UGC, short interviews, voice/video clips—organized and ready for marketing use
A living Q&A / Claims Library: real member questions + expert-approved answer snippets that support posts, sales pages, and ads
Engagement-driven community content: posts that drive comments, spark vulnerability, surface objections, and build culture
Clean tracking + consent: every asset logged with links, usage rights, and consent status

Core Responsibilities

1) Customer interviews + proof capture (testimonials, UGC, before/afters)

Follow up warm leads tagged by the team (customers with strong results/stories)
DM customers to request: written reviews, before/afters, and short UGC clips
Interview customers weekly (chat/voice/video) to pull out:
- the “before” situation
- what they tried before Zenith
- the turning point / results timeline
- quotes that explain benefits in their own words
Extract the best lines and turn them into usable assets:
- testimonial drafts
- captions/post copy
- short scripts for ads or community posts

2) Create & publish community content (5+ posts/week)

Plan weekly posts that mix:
- Conversation starters (wins, struggles, habits, confidence)
- Education (simple tips, myth-busting)
- Proof (customer spotlights, before/after features, mini case studies)
Monitor comments to capture recurring pains, language patterns, and new content angles

3) Maintain the Q&A / Claims Bank

Add questions from posts, comments, DMs, and interviews
Draft short, clear answers (simple Tagalog/English or Taglish)
Coordinate with our niche expert for validation/approval

4) Organize assets so marketing can actually use them

Log all assets in a content tracker with:
- link, asset type, theme/claim, customer context notes
- consent status + usage rights
- incentives given (if any)

5) Collaborate + improve what works

Coordinate with Data CSM, Marketing, and the Expert
Run small experiments (new DM prompts, new post formats, new interview styles) and document learnings

Must-Have Requirements

Confident on camera: can record selfie-style videos, do simple on-cam explanations, and guide customers to record usable UGC
Comfortable interviewing customers: you can ask good questions, build rapport quickly, and pull out specific details without being awkward
Strong spoken communication: you speak Tagalog or English well (Taglish is a plus) and can sound natural, warm, and clear
1–3+ years experience in any mix of:
- content creation / social media
- community management
- customer success (storytelling)
- interviewing/journalism/qual research
Comfortable working in Facebook Groups + Google Sheets/Docs/Drive
Organized and consistent—doesn’t lose files, links, or context
Confident asking for stories and assets in a respectful but direct way

Bonus (Nice to Have)

Direct response instincts (you understand why specific proof and claims matter).
Experience in skincare/health/fitness brands.
Experience engaging Filipino men (35–55) in a non-cringe way.
Light editing skills (basic cuts, captions, simple layouts) using mobile/desktop tools.
Comfortable using AI tools to speed up drafts and organization (while still editing to sound human).

Compensation & Work Setup

Salary: PHP 30,000 to 35,000/month (gross), negotiable for exceptional candidates
Bonus: performance-based (team/company deliverables)
Benefits: government-mandated benefits, 13th month pay, HMO upon regularization
Schedule: Mon-Fri, 10:00 AM-7:00 PM PHT (1-hour break)
Setup: fully remote; occasional meetups in Manila/Cebu (planned ahead)
Requirements: reliable internet + laptop with a working camera + quiet workspace

Full Name

Phone Number

Current Address

Where did you hear about this job?

If referred, who referred you to the job?

Do you understand that this is a remote role that requires Philippine working hours from 10am to 7pm from Monday to Friday?

We may adjust the role's working hours to 12nn to 8pm down the line. Are you open to that?

Would you be open to in-person meetings in Metro Manila or Cebu as our team grows?

What is your asking monthly rate for this role?Our starting gross rate for this role is 30,000/mo with performance bonuses. This is before government mandated benefits (SSS/PHIC/HDMF, 13th month, etc.) and taxes. Feel free to write any number that you believe is your worth, we are willing to negotiate.

Do you understand that this is a full-time, remote employment position and that the offered gross pay is not yet net of government mandated deductions and withholding taxes?

Do you understand that this role requires you to be on camera for vide content that will be posted online on Zenith's community and socials, and that you will conduct interviews with people you've never met? Are you comfortable with doing this daily?

Please upload your resume via a Google Drive link.

Please upload a video of yourself on Google Drive saying this line: "Hi, I'm [Name], and I am excited to be part of Amare Group Inc." Share as well in the video why you are interested in the role.This is to assess if you are comfortable in front of a camera, if you can clearly speak, we can assess your energy and presence, and ability to communicate naturally.

If we find out we’re a right fit and we work together, how soon can you start?

What was the last project / job / role you were working on?

What about this job attracted you to apply?

How many years of experience do you have in community management?

How many years of experience do you have in interviewing, journalism, or qualitative research?

How many years of experience do you have creating your own video content on camera and presenting yourself online publicly?

Let’s say you join Zenith and find we have very few good testimonials or before/after photos. What would your first 30 days look like to start building a strong proof bank?

Imagine a member got great results but is shy and not used to being on camera. How would you convince him to share his story (even if it’s just text or audio)?

Part of this job is asking men for photos, testimonials, and even ‘before/after’ results, which can feel personal or awkward. How do you feel about that, and what’s your approach?

What’s the difference between a ‘filler’ post and a high-value community post for Zenith’s audience (busy, mature Filipino men)? Can you give one example of each?